AMMA GARMENTS

Amma Garments

Amma draws its creative energy from the fact that the name means mother in the colloquial Indian language. We have chosen this name because we believe that it can serve as a rich source of inspiration within the concept of a “mother” of creative ideas. So as the name suggests the brand is comprised by a fresh compilation of clothing ranges that are inspired by the global state of culture. The brand originates from Greece in the northern port city of Thessaloniki a long established center of fashion and textiles, where design and retailing activities are carried out at present time.

Amma maybe a fresh name but the company behind it has a history of nearly 30 years in
retailing through destination shops. In the evocative atmospherics of our shops we present an eclectic
merchandise mix comprising of clothing ranges in combined outfits and assorted accessories such as scarves, bags and shoes. The merchandise mix comes from small manufacturers located in Europe and Asia, whereby after years of cooperation we have developed personal relationships. The eclectic notion
of our merchandise mix triggered the thought of developing our own collection of assorted outfits, inspired by the customized approach cherished by our customers. The novelty element of the AMMA label is based on the perception of a new sensibility which advances the idea of the global state of culture but in uncluttered forms and less decorative elements.

AMMA Lookbook
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